Challenge
Develop a modern brand that fits with the product and relates to it — conveying technology, water, and reliability simultaneously.
Solution
Created the brand with clean typography and a colour palette inspired by water and pools, resulting in a fluid, minimalist identity that feels premium yet approachable.
Creation Process
- Brand Strategy
- Logo Design
- Colour & Typography
- Motion Identity
- Brand Guidelines
Results
Fluid and flexible brand system that scales from packaging to digital. Minimalist, modern, and recognisable across all touchpoints.